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creative art director / visual storyteller / cat lover 🐈
art director / visual storyteller / cat lover 🐈
welcome to beyond
To celebrate the pinnacle of the Maybach S-Class, we created a campaign that transports audiences into a surreal visual universe, where engineering excellence meets emerald-filled worlds and an eclipse beyond comprehension. Just like the Maybach itself.
For the follow-up, "Power Your Beat," we took a DJ to a remote Portuguese cliff, where the IONIQ 5 powered a live-streamed performance, celebrating freedom and creativity.
We streamed the entire DJ set live on @hyundai Instagram channel, bringing the campaign directly to our audience.
Power Your beat
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